Matalan Sporting Promise is a new, exciting and innovative initiative to increase children’s participation in school sports. It will give the youth of today the ideal opportunity to access sport, delivered in a fun and enjoyable way. Targeting schools throughout Great Britain, Matalan Sporting Promise will support teachers, with the primary aim of enhancing the lives of young people.
The initiative will enable children to be involved in sporting activity from an early age, something I myself benefited from and remain passionate about. Created through a partnership between Matalan and the Youth Sport Trust, Matalan Sporting Promise has highlighted the importance of investing in school sport and will help develop a fitter healthier future for our nation. I hope this initiative will be one of many working in unison, supporting the development of school sport and activity for many years to come.
Sir Steve Redgrave, Ambassador of Matalan Sporting Promise